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Small business growth – quotes on Business Development

Marketing

Jon Bond:

Marketing in the future is like sex. Only the losers will have to pay for it.

Jay Conrad Levinson:

You shouldn’t try to say everything to everybody because you will end up saying either everything to nobody or saying nothing to everybody. Instead, you should try and succeed at saying something to somebody.

 Seth Godin:

Obsessively specialize. No niche is too small if it’s yours.

It takes more than a hat to be a cowboy.

Susan RoAne:

It’s not what you know or who you know, but who knows you.

Scott Bedbury:

The best brands never start out with the intent of building a great brand. They focus on building a great – and profitable – product or service and an organization that can sustain it.

Peter F. Drucker:

An innovation, to be effective, has to be simple and it has to be focused. It should do only one thing, otherwise, it confuses. If it is not simple, it won’t work.

The purpose of business is to create and keep a customer.

David Packard:

Marketing is too important to be left to the marketing department.

Robert Goizueta:

In real estate it’s location,  location,  location.  In business it’s differentiate,  differentiate,  differentiate.

Pubilius Syrus (A Roman writer, first century B.C.):

A thing is worth whatever the buyer will pay for it.

Oscar Wilde:

You never get a second chance to make a first impression.

Sales

Jonathan Swift:

Nature, which gave us two eyes to see and two ears to hear, has given us but one tongue to speak.

Zig Ziglar:

It’s easier to explain price once than to apologize for quality forever.

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