// key reporting area (KRA)

Growth

This category contains 2 posts
The 4 by 2 or 2 by 4 rule for growing small businesses

The rule of 4 by 2 for growing a small business.

A few months after writing about the rule of 4 (that small business is harder than most people think – especially to grow), I heard another battered, bruised and successful business owner put an even better twist on my rule of 4 for small business. He called it the rule of “4 by 2″. Here [...]

The rule of 4 when growing your business

The rule of 4, for small businesses going for growth.

When people ask me for advice about starting a small business, I tell them of the rule of 2. It comes from a rule I once heard a VC (Venture Capitalist) share – the rule of 6. ┬áHe says to entrepreneurs looking for investment from him “it’s 6 times harder, and will take 6 times [...]

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