Grow A Small Business
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The rule of 4 by 2 for growing a small business.
A few months after writing about the rule of 4 (that small business is harder than most people think – especially to grow), I heard another battered, bruised and successful business owner put an even better twist on my rule of 4 for small business. He called it the rule of “4 by 2″. Here [...]
The rule of 4, for small businesses going for growth.
When people ask me for advice about starting a small business, I tell them of the rule of 2. It comes from a rule I once heard a VC (Venture Capitalist) share – the rule of 6. He says to entrepreneurs looking for investment from him “it’s 6 times harder, and will take 6 times [...]
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